EasyJet founder makes life hard for ‘brand thieves’

EasyJet founder makes life hard for ‘brand thieves’ …C0NTINUE READING HERE >>>

Stelios Haji-Ioannou is fighting to protect the ‘easy’ brand through court action.
Photo: ADRIAN DENNIS / AFP/File
Source: AFP

Daring to prefix a company or even a pop group’s name with “easy” could land you with legal action, as the founder of British airline easyJet relentlessly tackles alleged trademark breaches.

Greek-Cypriot tycoon Stelios Haji-Ioannou, whose easyGroup still has links with the carrier, has set out to protect the “easy” brand by threatening court action against…

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